Meta Ads Overview
Overall performance across all campaigns
Ad Spend
$1,323.25
Total investment
Impressions
147,149
Total reach
CTR
~4.61%
Excl. Traffic Campaign
Free Trial Sign Ups
78
New trial members
Cost Per Trial
$16.96
Acquisition cost
Campaign Breakdown
Individual campaign performance details
| Campaign / Ad Set | Impressions | CTR | Registrations | Spend |
|---|---|---|---|---|
|
YourSwami - General
Leads
|
8,791 | 4.55% | 57 | $697.05 |
|
YourSwami - NFL/Football Audience
Leads
|
2,526 | 5.82% | 12 | $167.99 |
|
YourSwami - General AI
Leads
|
2,558 | 3.71% | 7 | $144.74 |
|
Purchases - NFL/Football Audience
Sales
|
4,610 | 4.58% | 2 | $235.63 |
|
New Traffic Ad Set
Traffic
|
128,664 | 0.03% | 0 | $77.84 |
| Total | 147,149 | 0.60% | 78 | $1,323.25 |
Weekly Performance Trends
Toggle metrics to explore week-over-week data
Spend
Impressions
CTR
Registrations
Cost/Trial
Top Performing Creatives
Ranked by registrations completed
1
Expert Sports Picks for Smarter Plays
Impressions
2,621
CTR
3.74%
Registrations
17
Spend
$219.90
2
Before You Make a Play, Get the Edge
Impressions
909
CTR
6.05%
Registrations
8
Spend
$58.05
3
Expert Sports Picks for Smarter Plays (Variant)
Impressions
129
CTR
4.65%
Registrations
2
Spend
$10.40
4
Get the Edge Before Kickoff
Impressions
645
CTR
3.72%
Registrations
2
Spend
$38.65
Emails Pending Approval
Review and approve before scheduling
November Email
Needs Approval
FAQ Email
Needs Approval
UGC Script Pending Approval
Review the script and provide feedback
YourSwami - UGC Scripts
Review the user-generated content scripts prepared for upcoming video production. Click below to download the full PDF.
Download PDFSocial Media Activity
4 posts per week across Facebook and Instagram
Advertising Platform Updates
New platform expansion and account status
Reddit Ads
Pending Approval
Account Under Review by Reddit
Reddit requires sports analysis advertising accounts to be managed by a Reddit representative. Our onboarding client partner, Brett Ashton, is currently investigating the specific requirements for this account type. We are awaiting approval before launching campaigns.
Bing Ads
Payment Issue
Payment Processing Failed
Bing payment didn't go through (most likely address issue). The account needs a billing update before campaigns can go live.
